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Go behind the headlines with today’s furniture industry newsmakers. Join Furniture Today Editor-in-Chief Bill McLoughlin every Tuesday for an in-depth professional . . . and a little personal . . . discussion with the furniture industry’s most intriguing personalities. If you make, buy, sell or just want to know more about furniture and the people who drive the business, this is the podcast for you.
Episodes
Monday Mar 22, 2021
Brand plan - Where emotional engagement meets data analytics
Monday Mar 22, 2021
Monday Mar 22, 2021
Rebecca Miller, founder of ARTful Communication, and Michael Wentworth, principal of Greybox Intel, share insights on their partnership to help companies develop stronger emotional connections between their brands and consumers using analyses of emotional engagement, trust and other key data points, coupled with a powerful brand engagement marketing campaigns.